The smartPRENEUR Guest Faculty

The smartPRENEUR Blog/Podcast Season 3 Preview

Tom CoffinsmartPRENEUR Blog Series

Welcome to Season 3

Our goal with Simply Reliable’s smartPRENEUR Blog and Podcast is simple really. We want to provide actionable ideas to help you improve your business. We recognize that you have limited time. So the smartPRENEUR Blogs are designed to provide 2-3 ideas that can be read in about 3-5 minutes. Likewise The smartPRENEUR Podcast is designed to go more in-depth and add to these ideas in a 10-20 minute session, short enough to consume on the way to a job site, on the way home, or first thing in the morning on your way to the office.

In February 2022, Simply Reliable added a podcast to the smartPRENEUR platform. In the last year the smartPRENEUR Podcast has reached over 5500 downloads (Audio only) in addition to the views on our Simply Reliable Podcast page and our YouTube channel. Thank you so much for allowing us to bring this great content and learnings from our incredible smartPRENEUR Guest Faculty.

What’s it all about?

Our goal is to provide insight into every facet of business. As a group each faculty member has their special talent or interest. This year we’ll discuss how to get PR for your company, how to implement work flows, developing the culture of a company, how best to market to your audience, back office solutions to bring your team together, what KPI’s are important, as well as management and sales information. Tying these together presents a free master class in business written by successful entrepreneurs who lived it and want to share what they have learned with you.

The Season 3 smartPRENEUR Guest Faculty

I’d like to introduce you to this year’s smartPRENEUR Guest Faculty. We are all dedicated to providing information to help you operate your business better and enjoy life to the fullest.

Jason Sayen

Jason Sayen CEO, I AM SAYEN

With over 27 years of experience in the Consumer Electronics Industry Jason is focused around building customer relationships, strategic process improvement, and problem solving.    I am Sayen, helps business owners understand their process through workflow documentation which aligns teams and removes bottlenecks.





Chris Smith

Chris Smith CEO, The Co Team

Chris Smith founded TheCoTeam in 2020 to Coach | Consult | Collaborate with businesses to help solve problems, achieve operational excellence, and most importantly – optimize profit.






Marilyn Sanford

Marilyn Sanford Serial Entrepreneur and CEDIA Fellow

Marilyn is a Professional Accountant. She spent 23 years running trade based businesses, offering Low Voltage Custom Integration solutions to demanding and discriminating customers for high end residences and businesses. She has served on boards, taught in her Industry and is a Fellow of the Custom Electronic Design and Installation Association (CEDIA).








Roberta Lewis

Roberta Lewis CEO Roberta Lewis & Associates

Roberta Lewis is an industry veteran with over two decades of successful consumer electronics retailing, internet marketing, and manufacturing experience. Roberta Lewis and Associates was founded in 2005 to support the broad range of consumer electronics businesses including manufacturers, retailers, custom installation businesses, and group associations with marketing, advertising, public and consumer relations, product/brand awareness, and strategic sales management.











Marc Bally

Marc Bally CEO, The Rise Marketing Company

With a background in engineering, Marc‘s approach to business and marketing is more analytical, building on the facts and bringing solutions to the process. With over 30 years’ experience at starting and building up companies both small and large in the Audio/Video/Security space, Marc and The Rise Marketing Company bring a wealth of real-world knowledge to the industry.









Tom Coffin

Tom Coffin CEO, Simply Reliable, Inc.

Tom Coffin co-founded Simply Reliable, Inc. in 2012 to leverage the IP from Simply Reliable Software and utilize the process and workflow concepts originally conceived for smartOFFICE and designMACHINE and bring them to the cloud and to mobile platforms.

Your Success is Our Goal. The smartPRENEUR platform includes the Academy, Blog, Podcast, and Webinars. These are all designed to help business owners and their team members improve their skills and increase their enjoyment of life.

Enjoy, it is an honor bringing you all this fine talent and great content.





Catch up on Last Season

Check out 50+podcasts and 90+ blogs from the past 2021-2022 seasons. Share with your team members and business associates.  A big thank you to past smartPRENEUR Guest Faculty Members and podcast guest: Mike Humphries, Santo Cannone, Manny Salomon, Coleen Leith, Mark Cichowski, Matt Bernath, Gordon Isaac, Lewis Franke

About the Author

Tom Coffin

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Tom Coffin is CEO/President/Co-Founder of Simply Reliable. He has owned and operated companies in retail, security, Audio/Video, Systems Integration, and Home Automation product manufacturing sector.