Episode 21: Selling Under The Influence

In this episode Tom’s guest is Mark Cichowski of Clarity AV. Tom and Mark discuss how to maintain successful selling tactics during stressful situations.

Continue reading


Episode 20: Realizing Efficiencies

In this episode Tom’s guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn discuss what can be done to maximize billable time and efficiency.

Continue reading


Episode 19: Measuring Client Feedback

In this episode Tom’s guest is Chris Smith of The Co Team. Tom and Chris discuss how to breakdown client feedback and use it to your advantage.

Continue reading


Episode 18: Lean Six Sigma vs EOS vs OKR’s: What tool is right for my business?

In this episode Tom’s guest is Jason Sayen of I Am Sayen. Tom and Jason discuss the key differences between Lean Six Sigma, EOS, and OKR’s. Why are they important and how do you properly execute them?

Continue reading


Episode 17: Did You Buy a Job or Build a Career?

In this episode Gordon and Tom discuss the path to building a career vs. a job. On our journey which books and inspirations helped us and what does succession or retirement look like in the Systems Integration world.

Continue reading


Episode 16: What Makes A Brand?

In this episode Tom’s guest is Manny Salomon of WWDB Integrated Marketing. Tom and Manny discuss the key elements of a brand, why they are important, and how to create them.

Continue reading


Episode 15: Sales Foundations Part 2

In this episode Tom’s guest is Mark Cichowski of Clarity AV. Tom and Mark dive even deeper into what goes into creating successful sales.

Continue reading


Episode 14: Anatomy of An Hour

In this episode Tom’s guest is Marilyn Sanford, a serial entrepreneur and a CEDIA Fellow. Tom and Marilyn break down the anatomy of an hour and give key tips for how you should be charging for one.

Continue reading


Episode 13: Are You Really Committed?

In this episode Tom’s guest is Gordon Isaac. Tom and Gordon discuss the subject of commitment and how important it is to your success.

Continue reading


Episode 12: The Hiring Process

In this episode Tom’s guest is Chris Smith of The Co Team. Tom and Chris discuss best practices when hiring employees.

Continue reading


Episode 11: Why Process Creation & Documentation Is Vital For Your Business

In this episode Tom’s guest is Jason Sayen of I Am Sayen. Tom and Jason discuss why documentation so important.

Continue reading


Episode 10: Analytics

In this episode Tom’s guest is Manny Salomon of WWDB Integrated Marketing. Their discussion centers around the analytics of marketing.

Continue reading


Episode 9: What Is Your Why?

In this week’s smartPRENEUR Podcast Tom is joined by Matt Bernath, President of Vital Management. This week’s discussion stems from Tom’s smartPRENEUR Blog “What is Your Why.” Join us as we discuss why we do what we do and what makes people happy.

Continue reading


Episode 8: Sales Foundations Part 1

In this episode Tom’s guest is Mark Cichowski of Clarity AV. Tom and Mark discuss the fundamentals of sales and why they are important.

Continue reading


Episode 7: Origins, Expertise, and Labor: How did we get here?

In this episode Tom’s guest is Marilyn Sanford a serial entrepreneur in the custom installation, systems integration and software space as well as a CEIDA Fellow. Tom and Marilyn discuss origins of the industry, the need for expertise, managing labor.

Continue reading


Episode 6: Crucial KPI’s

In this episode Tom’s guest is Chris Smith of The Co Team. Tom and Chris discuss and define crucial KPI’s (Key Performance Indicators, why to track them and which ones are important.

Continue reading


Episode 5: Size Isn’t Everything

In this episode Tom’s guest is Lewis Franke President of LED Systems and a certified CEDIA instructor. Tom and Lewis discuss this week’s smartPRENEUR Blog by Tom called “Size Isn’t Everything.” The discussion is based around how to right size your company to bring you happiness, lower your stress, and spend time with your family.

Continue reading


Episode 4: Why you need to start working “ON” your business now

In this episode Tom’s guest is Jason Sayen of I Am Sayen. Tom and Jason discuss why working ON your business is important and what the difference is between working ON vs. IN your business is really all about.

Continue reading


Episode 3: Vision, Mission, and Values

In this episode Tom’s guest is Manny Salomon of WWDB Integrated Marketing. Tom and Manny discuss The importance of and how to craft a vision, mission, and values statement that help your clientele understand your Company.

Continue reading


Episode 2: Sell, or Sell Not, There is No Try

In this episode Tom’s guest is Mark Cichowski. Tom and Mark discuss sales fundamentals.

Continue reading